The written quote defines what is included. Depending on the brief, production can cover concept development, scripting, crew and equipment, filming, editing, colour, sound, music licensing and final delivery versions.
Confirm the number of shoot days, revision rounds, captions, graphics and formats before work begins. Talent and music usage, locations, travel and any other exclusions should also be clear. Extra requests may change the scope and cost, so they need to be agreed separately.
We start by discussing your audience, message and production needs. Media buying, posting and ongoing performance reporting are separate unless they are specifically included in the project scope.