



Our approach
We get to know your brand and develop the concept with you. The crew, locations and visual approach follow from that conversation. Together, we agree on the scope, the review stages and the versions your team needs for each channel.
Project discovery
We work through your brief together, discussing the audience, the message and where the video will run. That conversation helps shape the concept and the production scope.
Creative development
We develop the concept with your team, using your brand, audience and channels to guide the creative choices. Then we plan the people, locations and production details the work needs.
Review and delivery
We agree on the final versions and review stages with your team before production begins. Your feedback guides the edit, with delivery planned around where the work will run.
The people who make it all happen
Matthew W.
Executive Producer & Director

Matthew founded Viva Media after spending years watching companies waste budgets on videos that looked great but delivered nothing. Now he leads every project with one question: will this actually move the needle? With over a decade in video production and a background in marketing strategy, he bridges the gap between creative ambition and business results. He's produced content for brands including Nestlé, TD Bank, Air Canada, and P&G.
Conor H.
Equipment & Studio Manager

Conor keeps Viva Media's gear room running like a well-oiled machine. Every camera, lens, and light gets tested, maintained, and prepped before it leaves the building. He's also the operator behind the Evo Cinebot, a motorized precision rig that brings robotic camera movement to commercial shoots. On top of that, he runs Viva Camera, the rental side of the business, helping Toronto productions access cinema-grade equipment without cinema-grade budgets.
Visit Viva Camera →Visit Viva Camera →
Visit Viva Camera →Westin N.
DOP / Camera Operator

Westin has shot everything from scrappy social content to national broadcast campaigns. As Director of Photography, he translates creative vision into visual reality while keeping the end goal in focus. His approach starts with understanding what the final video needs to accomplish before he even unpacks the camera. Technical excellence in service of strategy, not the other way around.
Daniel W.
Video Editor

Daniel is where raw footage becomes a finished story. He approaches every edit with the end goal in mind, cutting for impact rather than aesthetics. His work spans brand films, commercials, social content, and corporate videos for clients across industries. He's particularly skilled at finding the emotional core of a project and building the edit around moments that drive viewers to action.
Stephan Z.
Designer & Motion Graphics Artist

Stephan brings ideas to life through animation, motion graphics, and visual design. His specialty is taking complex concepts and making them instantly understandable, whether through animated explainers, typography-driven content, or visual effects that serve the story. He's worked on projects ranging from product launches to internal communications, always with clarity and impact as the goal.
Questions You Should Be Asking (FAQs)
Who is Viva Media and how long have you been producing video?
Viva Media is a Toronto-based video production company that has produced 1,700+ videos since 2017. We're a creative team with production built in, working alongside brands, marketing teams and agency partners. That means developing the concept, planning the shoot and shaping the edit around what your audience needs to understand, remember and do next.
Our client list includes brands like McDonald's, Pepsi, TD Bank, RBC, and Nestlé. We produce commercials, internal training videos, social campaigns and product videos, with the crew assembled around each brief.
We believe video should drive measurable results. Your brief, your brand and where the video will run give the work its direction. Bring us the idea your team has been working on, or the problem you need a video to solve.
What makes Viva Media different from other video production companies?
It starts with your brief. We work alongside your team to figure out what the video needs to do and how to make it.
Results guide the creative. Every creative decision gets filtered through one question: will this drive the business outcome we need? StretchLab reported a $0.84 cost per lead on a campaign we produced. We start with what you need people to understand, remember and do after watching. Your audience, message and planned channels shape the approach we recommend.
Right tool for the right job. We're not precious about production approaches. Some projects need cinema-grade production. Others need content that feels native to social feeds. We'll tell you which approach serves your goals, then scope the crew, equipment and final versions around it.
Creative and production together. Viva Media brings creative development, directors, production crews and post-production to your campaign. We can develop the concept and script or build on creative your team already has. You review the approach before the shoot, then the edits at agreed stages. The proposal spells out the work and approvals so everyone knows what they're working towards.
Where is Viva Media located?
Toronto, born and raised. Viva Media is based at 777 The Queensway, Unit #1, Toronto (Etobicoke), Ontario. Our studio and office are in the city, and we plan shoots around the locations, people and permissions your project needs. If you've got a place in mind, tell us what makes it right for the video.
We go where the work is. We've shot across Canada, throughout the US and internationally. GTA travel is included, and travel outside the GTA is quoted separately. We handle the travel logistics, local crew coordination and equipment transport as agreed in the project scope. Tell us where you want to shoot and we'll work through the plan with you.
What industries do you work with?
We work across financial services, healthcare, technology, food and beverage, retail and real estate. The work can look very different from one brief to the next: an executive interview, a product film, a social campaign or a commercial.
We stay generalist on purpose. The best creative often comes from dragging ideas across industries. An approach developed for a bank might be useful to a tech company. A food campaign might suggest a different way to introduce a healthcare service. We get to know your audience, your brand and what the video needs to do before choosing an approach.
That said, we're not for everyone. Bring us your next brief and we'll talk through where we can help, what the project needs and whether we're the right fit.
Do you work with clients outside of Toronto?
Yes. You don't need to be in Toronto to work with Viva Media. Discovery calls, creative reviews and approvals can happen over video. Tell us where your team is based, where you'd like to film and who needs to review the work. We'll build those details into the plan with you.
When it's time to shoot, we can discuss travelling to you or coordinating production crews in your market with creative direction from Toronto. GTA travel is included; travel outside the GTA is quoted separately. The locations, crew and schedule are agreed before production.
If you want Toronto as your production location, even better. We can plan locations, permits, talent, equipment and crew around your brief. We'll agree on how you'll review the work and which final files you need.
How big is your team?
We build the team around the brief. Viva Media brings together creative development, production and post-production, with crew chosen for the work your project needs. Tell us what you're making, where it will run and where your team needs support. Those details help us work out who should be involved.
For production, we scale crew to match what the project actually needs. An interview shoot and a commercial with multiple locations and talent call for different plans. Depending on the brief, that can mean directors, cinematographers, lighting and sound crew, hair and makeup, production assistants and editors. We scope the people, equipment and shoot together.
Your proposal sets out the work and approval stages. You'll know what you're reviewing and when, so your team can plan its part in the project too.
Do you have your own studio space?
Viva Media is the parent company of Viva Studios, our studio rental business in Toronto. For interviews, product shoots or a project that calls for a studio, we can plan the space around your brief. Viva Media is also the parent company of Viva Camera, which handles equipment rental at vivacamera.ca.
Not every project needs a studio. Sometimes you're better off spending that studio rental budget on an extra shoot day or different talent. We'll talk through the space, the location and what each option means for your shoot.
Curious about the space? Check out vivastudios.ca for the specs, photos, and booking info.
How do I start a project with Viva Media?
Talk with a producer. We'll hear about your project, your goals, your timeline and your budget. Bring the brief if you've got one. If you're still figuring it out, tell us what you need people to understand, remember or do after watching the video.
From there, we'll tell you honestly if we're the right fit. If we are, you'll get a proposal with scope, timeline and pricing. We'll agree on the work, deliverables, approval stages and revision rounds before production. Share your launch date and who needs to review the work so we can plan around them.
We'd rather you take time to make the right decision than rush into something that doesn't work for either of us. And if we're not the right fit, we'll tell you that too.



