The Secret to YouTube Video SEO
YouTube is almost a world of its own when it comes to online space and search. By itself, it generates 14% of entire internet traffic. It is the second most popular search engine, only ranking behind Google, its parent company. No matter if you are aiming to be the next YouTube sensation or using content to grow […]
What Marketers Need to Know About Web Video Production
It’s almost alarming how quickly the world of marketing is shifting. It used to be that good, clean copy and a beautiful picture could sell nearly any product. But with the advent of on-demand content, audiences are demanding a change. Gone are the days when marketing was a cut and dry process, today’s marketing requires […]
How to Get the Most Out of Promotional Video Production
You have great content…I mean you know you have great content. But, you might wonder if stellar content is actually enough. Thankfully, there are certain techniques that can combine excellent content-writing skills with ways to exponentially drive traffic to your business. Let’s take a look at a few strategies you can use to get the most out of […]
5 Things You Should Know About Successful Video Promotion
Video promotion is one of the most effective ways to communicate with customers. In fact, videos leave viewers with significantly more retained information versus text alone. A picture is worth a thousand words, right? Actually, it’s worth 60,000. The brain processes image 60,000 times faster than text. Video promotion gives you the chance to pack so much information […]
The Inexplicable Reason Explainer Videos Work (Explained!)
Are you looking for a fresh and effective way to explain how your products and services can benefit potential customers? Sifting through the latest marketing techniques and strategies to find out what works and what doesn’t can sometimes be an exhausting game of hit or miss. But, one video marketing technique stands out from the […]
The Secret to a Promo Video That Turns Viewers Into Customers
In 2019, video traffic will account for 80% of all internet traffic. Is your business incorporating video into its marketing strategy? If not, it could be making a huge mistake. While other marketing strategies are still important, such as email and social media, your approach should continue evolving. To keep audiences engaged, it’s important to keep up with […]
This is What Your Video Marketing Strategy is Missing
If you don’t have one or haven’t updated it in a while, it’s time to get serious about it. It’s estimated that by 2019 video will make up approximately 80% of all Internet traffic. That means the video is on its way to being the prime mover for online marketing efforts. Already on the video bandwagon? […]
7 Promotional Video Mistakes to Avoid at All Costs
Digital marketing continues to evolve. As digital marketing trends change, it’s important to keep your business in the know. One trend that continues to grow in popularity is the use of videos. Did you know that 87% of marketers use video content? Images and blogs are still common, but these days, consumers love videos! By 2020, […]
What Exactly is a Professional Storyboard?
When you’re creating a script for a play or movie, your sole purpose is to bring the story to life. But in order to do that, you have to visualize the story. Unless you have a wicked mind’s eye and memory, you’re going to need a little help. This is where professional storyboards come into […]
How to Create and Implement Outstanding Influencer Campaigns
Have you ever seen your favorite Youtuber or Instagram account promote a product? Chances are you have. You might have even purchased a product. After all, they’re a trusted authority in your life. Why wouldn’t you trust their opinion? More and more, brands are understanding that this new style of marketing, called “influencer marketing” or […]