That means plenty of people are watching videos every single day. And if they’re not watching yours, you might be a little confused.
The main reason might be that your videos don’t rank high when people search for your topic. But learning how to optimize your videos can be a difficult task.
Lucky for you, this article will tell you how to do fix this. Read on to learn how to rank YouTube videos fast.
1. Talk About a Valuable Topic
Like writing an article, you need to create a video that people will want to watch. It won’t matter if you have good SEO if no one watches your video.
You should not ignore less popular topics, though, if that is your specialty. You should know that you won’t have as big of an audience though.
Generic videos on topics that everyone has seen already is something else to avoid. Chances are people won’t need that information, and if they do, you have more competition to beat.
To make a topic SEO friendly, ask what people are googling about your interests. What questions are they asking? Then create a video to answer that question.
2. Get More User Engagement
If you’ve watched a YouTube video in recent years, there’s a good chance someone asked you to like the video. This isn’t because it makes them feel good about themselves.
Instead, these creators know that YouTube cares about how many likes and comments a video has. A video with lots of likes and comments shows that people care about the video.
Engagement means people are spending more time on YouTube. Because of this, the company rewards great user engagement with a higher ranking.
3. Write a Description
When you’re creating your video, you need to make sure to write a description. The description should be at least a couple hundred words long.
The description is how YouTube knows the content of your video. Without it, they rely on the title to decide where to rank you, and the title is not enough.
When writing your description, include the keywords you decide upon. This will help YouTube know what your channel’s specialty is.
4. Create a Good Video Title
While the video title isn’t enough on its own, you should make sure to create a good title for your video. A title should be less than ten words long and have a couple keywords in it.
YouTube will look at other factors of your video, but your title may make or break how high you rank. And a misleading title is something YouTube will not like.
A good video title will also help users decide what video to watch. The title is the first impression. This means that people will decide if they want to watch your content based on it.
5. Write Out Closed Captions
After creating a video, the last thing you want to do is write its transcript. But including closed captions may be one of the most important steps you take.
Like the description, closed captions tell YouTube what your video has in it. And because it’s the exact wording, they will have a better idea.
Plus, closed captioning helps those who are deaf. It does help with SEO, but closed captioning might also make someone’s day.
If you create a formal video, you may have your transcript already. If that’s the case, you have no reason to put it there.
6. Name Your Video File
One small step you can take is to name your video file. We’ve already talked about the title, but this is about naming the video you upload.
This simple step will make it easier for algorithms to see the topic of your video. You could even use your video title as the name of the file.
7. Encourage People to Subscribe and Turn On Notifications
You should encourage people to subscribe to your channel in your video and description. This can become annoying, which means you shouldn’t do it more than once.
You should also tell your viewers to turn on notifications for when you post. This means they know as soon as you publish a new video.
Encouraging people to do this not only helps you get more views. It also helps YouTube know that you are a source many people trust.
8. Get Inbound Links
Next, you should include inbound links to your video. This helps Google and YouTube both know you are a reliable source.
Inbound links, or backlinks, are links to your video from other websites. In essence, it tells YouTube that other people trust your video too.
Put links on your own website and answer forums with your video. Be careful not to annoy users with self-promotion though.
9. Include Useful Tags
In every YouTube video, you can include tags to your video. While you shouldn’t tag too much, it’s helpful to say what you put in your video is.
You should make sure not to be misleading though. This will confuse the algorithm and make your video rank low.
10. Make a Good Video
The most important step you need to take is to make a good video. No matter how great SEO you have, a video with bad quality will not do well.
YouTube does take video quality into account with your content. And it will always choose a video with better quality than otherwise.
Also, people won’t want to watch a bad video when there are other options. This will affect other SEO factors like user engagement and subscriptions.
Quit Asking How To Rank YouTube Videos Fast
Now that you have some YouTube SEO video tips, you don’t have to ask how to rank YouTube videos fast. One day you might even see your video on the trending page.
Did you like this article? If so, read some more video production articles. And if you’re in need of video services in the Toronto area, feel free to contact us for a free quote.
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